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Writing Intensive
for IDS

The only writing intensive for instructional designers who want to write content that connects.

Get on the waitlist for the July 2025 cohort!

Dive Right In!
Hey Instructional Designer!
Stop feeling stuck when it comes to creative, impactful writing for ID

Hatch your potential for excellence in ID writing with strategies, frameworks, and feedback from experts in learning design and writing. Here's what you can expect from I Can 🦆ing Write, the only writing intensive of its kind, just for ID writing:

  • 8 hours of hands-on virtual writing workshops split over 4 sessions
  • Expert guidance provided by a PhD in English Composition (literally an entire field dedicated to studying how people write and learn to write)
  • Opportunities to see different styles and approaches to writing
  • Structured peer feedback that leads to meaningful growth
  • Takeaways with tools, tip & tactics you can apply immediately into your ID work for instant impact
  • Lots of ducks 🦆
Let's Ducking Go!

Make instant progress with a writing intensive like no other
A little birdy told us you needed this!

Take a deep dive into all things writing for instructional design. This hands-on writing program was designed by two PhDs in English Comopsition (the study of how people write and learn to write), who just happen to be exceptional learning designers and strategists. Here's what you can expect from your time with us.

Session 1
  • I can't ducking get started. Stop folding laundry (or doing whatever procrastintion activity) and start writing. Molt your feathers-- err, your fears.
  • I can't ducking figure out how to organize all this stuff. Get all your ducks in a row without just copy-and-pasting content from the SMEs.
Session 2
  • I can't ducking figure out how to make this not boring. Quit falling asleep when you read your writing back to yourself. Take a quack at creativity with copywriting tactics.
  • I can't ducking write assessments. Hatch better instructions, stems, questions, and responses.
Session 3
  • I can't ducking deal with all these opinions. Get everyone in V formation to get where you're going faster.
  • I can't ducking keep up with the robots. Make friends with the future robot overloads.
Session 4
  • I can't stop making ducking typos. Beat autocorrect in a battle for clarity. Present polished writing.
  • I can ducking write. Put it all together, and acknowledge your awesomeness.

Plus, You Get Awesome Bonus Content and Experiences

BONUS 01
The Official Workbook

Work through and return to all the exercises, templates, tactics, and tools in one place. "Feather in” your notes and inspirations

BONUS 02
Resource Library

Tons of resources, tagged to each section of the intensive, to guide your daily efforts and expand your learning

BONUS 03
The Flock

During the cohort, you'll have access to The Flock, a private community of peers who want to become better ID writers, where we can continue practicing our skills and getting feedback from others in a safe space.

LEAD THE FLOCK
Awesome writers advance in their careers faster

Being a great writer in ID isn't just about engaging learners. It's about YOU and your career growth.

Yes! Sign me Up
  • Prove that you're better than the robots. Mediocre writers can be replaced by AI, but excellent writing still excites audiences and employers.
  • Find confidence and fulfillment in your work by tapping into clarity and creativity.
  • Increase your chances of career advancement. People with top-notch writing and communication skills are more likely to be promoted to leadership roles.
Join us for the next cohort
Sign Up Early for the Best Pricing
Early Bird - $397

Sign up before the crowd the lowest pricing.

Flocking Fabulous - $497

Regular registration

Extra Ducky - $827

The VIP experience, including the cohort, 2 one-on-one coaching sessions, and 1 year of access to session recordings.

Yes! I want to be in the flock
Your Writing Coach

Our lead duck can't wait to help you fly.

Nicole Papaioannou Lugara, PhD

Founder & Learning Strategist | Your Instructional Designer

Having written over 600 video scripts, countless pages of eLearning and other instructional materials, 1 article published in TD Magazine, 2 poems published in literary reviews, a dissertation for her PhD in English at St. John's University, and 2 instructional design books, Nicole likes to think she's quacked the code on ID writing. She's built her chops teaching writing through 6 years of teaching college students as an adjunct faculty member, 6 years of coaching as a university writing center writing consultant, and 4 years as the head facilitator of Scripting Voiceover for Video. When she's not in ID formation, she enjoys spending time with her little duckling (human toddler), shaking her tail feather in the dance studio, and riding horses.

People Ducking Love Us

Time to dive in!
An amazing job of distilling the necessary and relevant information and presenting it into an engaging course. Great resources and material and exercises I will come back to.
Luke G.
Sr. Learning Experience Designer
This was not just another video course where I was nothing more than a passive viewer. It incorporated assignments and challenges that kept me on my toes and helped my learning process immensley. I now feel like I know what to pay attention to when putting together a well-written script!
Sophia S.
Learning Experience Designer
Thank you for putting this workshop together! I feel so much more comfortable with script writing.
Amy C.
Instructional Designer
Nicole was the first person I thought of when I needed someone to teach the Academy members how to script instructional content. Not only did she teach in the Academy, but she taught me something new about writing.
Robin S.
CEO
Frequently Asked Questions
With your registration, you'll receive access to the four-week cohort, which includes 8 hours of live vILT sessions (2 hours per week). It also includes your digital course workbook and access to The Flock community. Plus, you'll find some extras.
During the sessions, you'll have access to weekly recordings. These will expire on August 13, 2025. Want to hang on to this valuable content for longer? You can purchase 1 year of access to these recordings for $49.
We recommend some basic knowledge of instructional design (e.g., ADDIE, SME), but you do not have to have any working experience to take advantage of this program.
One-on-one coaching with our writing experts is not included with the cost of registration. However, you can purchase sessions to be used with 30 days of the event for $150 per hour.

Ready to write 🦆ing fantastic content?

Take the plunge!